Search Engine Optimisation or SEO is the service used to get your business website to rank in Google and other popular search engines with the goal of attracting more relevant organic traffic, build authority within your industry, turn your organic visitors into leads and customers. Without proper search engine optimisation done on your website, your site is never going to rank for keywords and nobody is going to be able to find you because it will be buried under all the websites that have optimised their website correctly for high rankings.
Getting a website to rank in Google search is no easy task! Many people still believe that filling your pages with keywords is how you rank in search engines, yes this was once the case but these days this will actually damage your site’s rankings because Google algorithms focus on content that engages, builds trust and establishes authority within your industry.
But, here’s the thing, when it comes to search engine optimisation, it’s not as simple as installing an SEO plugin and making 1st place rankings happen, but it takes lots of research to find the right keywords, competitor research, on-page optimisation, off-page optimisation, content creation, social profile optimisation, citations and much more.
Achieving good SEO requires cutting-edge expertise who is always on top of the latest updates and algorithms updates, (there are many) and the time in order to do it properly.
Many people think there is a “secret recipe for SEO” or “special DIY SEO tool that will do all the heavy lifting for you and instantly be ranking on page one of Google. But, I’m sorry to say, search engine optimisation doesn’t work like that. If it was that easy, don’t you think everyone would be ranking on the first page in 1st position?
There are many tools, services that you can install on your site as plugins, these tools help you to optimise your content for your target keywords, and create Meta Descriptions on your page without having to delve into the sites HTML code. Some Good SEO Plugins for WordPress websites include All In One SEO, SEOPress, Yoast SEO and my current favourite RankMath These SEO tools do help you do on-page SEO, but they are not a “magic SEO Solution” think of these tools like an SEO assistant.
Search Engine Optimisation takes hard work, it’s time-consuming and takes continuous consistent SEO work, above all this, it can take some time to see the results from all that work. But believe me “it’s worth it”
This it can take some time to see the results from all that work. But believe me “it’s worth it”
There are so many things that go into an SEO campaign these days including but not limited to, citations, backlink building, keyword research, On-page SEO, Off-Site SEO, Copywriting Creating unique enticing meta descriptions, social media optimisation, social media configuration, video SEO and the list goes on and on.
It’s not about filling your page full of keywords anymore. The competition is fierce in any industry because millions if not billions of websites are being indexed by every single day.
My clients with small budgets and are ranking within their local demographic are requiring 10-15 hours a month to work on their SEO.
To see results with SEO, you must be in it for the long haul. If a client isn’t willing to work on their SEO for at least 6 -12 months to manifest real results, then you are wasting your money jumping into a Managed SEO Service. However, that’s not to say you should not be practising good SEO when creating your own website and blog content. You should be!. When we work with a client on their SEO, we invest a significant amount of our time, resources and expertise into every client on a personal level, we offer great customer support via our Client Dashboard and a personal level of support and attention to detail very rarely seen in the industry. So this means the number of clients we can work with at any time is limited, so before I commit to working with any SEO client I must make sure that they are in it for the long haul.
The local SEO Package focus on building relevant citations, effective on-page optimisation including local schema implemention, building backlinks and Google map pack inclusion. Local Search Engine Optimisation is ideal for businesses with a physical location and who want to build an online presence locally.
We work to help you attain natural local rankings and drive traffic to your business.
We focus on targeting a specific number of keywords, depending on your Local SEO Package, and work to obtain results for those keywords for you. Our Local SEO Services start with a website audit to determine your current SEO efforts and what we do to improve your SEO rankings.
We have a team of SEO experts that have created a nine-step process for gaining higher Google rankings. All our Managed SEO Services start with an SEO audit (including competitor research) and is centred around high quality content in order to persuade new customers and clients to choose you.
Depending on the Managed SEO Service, we’ll optimise your business website for search engines (and new prospective clients and customers) utilising some or all of the steps below.
We would love to discuss your project and see if we are a good fit working together. Please contact us by clicking below to get started.